SBJ Technology - Sports Business Journal

The term "metaverse" may someday fade away but 3D is infiltrating the sports world at a rapid rate with disparate theories on what it means and how it will play out.
The findings from a new study on what fans are seeking from a sports venue experience showed the importance of teams integrating technology into the stadium.
These companies are recognized for innovation, creativity, organizational excellence and leadership in their respective categories during 2022.
SBJ's Andrew Cohen breaks down the timeline of FTX's aggressive pursuit of sports sponsorship deals and where they currently stand following the company's collapse.
SBJ's Austin Karp has three key takeaways from the final NFL regular-season ratings numbers, and lists how Amazon and ESPN can improve next season.
Jerry Jones' revealing interview; Commanders sale close? U.S. Women's...
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Jerry Jones' revealing interview; Commanders sale close? U.S. Women's Soccer Team kicks off big year and the Deion impact is real in Colorado
It's been proclaimed the most exciting two minutes in...
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It's been proclaimed the most exciting two minutes in sports. Churchill Downs has been home to some of the most incredible moments in sports history. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy.
SBJ I Factor presented by Allied Sports features an...
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SBJ I Factor presented by Allied Sports features an interview with Orlando Magic CEO Alex Martins. Martins is a long-time sports executive who first started with the Magic in 1989. He has been CEO since 2011, and was instrumental in the Amway Center winning a Sports Business Award for Facility of the Year in 2012. Martins talks with SBJ’s Abe Madkour about coming up through the business from the communications side, what he learned during stints with multiple teams, and why he looks for emotional intelligence when interviewing job candidates. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, including Forty Under 40, Game Changers and Sports Business Awards.
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© 2023 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.
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